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How Black Friday Can Make Your Business Money

How Black Friday Can Make Your Business Money

The Black Friday weekend is just around the corner, and for small businesses, this can mean a great time of big growth of sales. This weekend sees consumers spend big and splash the cash as they search for a bargain or two, or complete their Christmas shopping. But how can you capitalise on this mega shopping weekend as a business?

 

How To Get Your Business Published In A Magazine

How To Get Your Business Published In A Magazine
Have you always wanted to see your business in a magazine, but can’t afford the costs associated with magazine advertising? Getting your business published in a magazine can be a huge step for a small business and get you in front of the right audience. Getting published in a magazine can be tricky business though, as you can potentially be competing with other business owners all trying to get their business noticed. So how do you get your business published in a magazine?

5 Skills You Need To Be An Entrepreneur

5 Skills You Need To Be An Entrepreneur
Wanting to dip your toe into the crazy world of entrepreneurship but not quite sure you have what it takes to succeed? Entrepreneurs are a unique bunch of people, requiring a very specific set of skills to survive and grow in the business world. However, these skills might not be what you first think of for a businessperson. Knowledge and business insights are great, but what real skills do you need to be an entrepreneur?

Best Groups For Female Entrepreneurs in Melbourne

Best Groups For Female Entrepreneurs in Melbourne
Melbourne Women’s Networking Groups
Looking to network and connect with like minded women in Melbourne? Maybe you have a small biz and feeling a little lonely, or you’re ready to make business connections and grow your business further. Or maybe you’re looking for a group that runs informative events and workshops? Whatever your need, you’ll find the right women’s networking group for you in Melbourne.

Should I Advertise In Print? 5 Reasons To Advertise In A Magazine

Should I Advertise In Print? 5 Reasons To Advertise In A Magazine
If you’ve wondered about making the plunge and advertising your business in a magazine, this is the article for you. We take you through five of the very best reasons you need to be putting your pages in print with magazine advertising.
Magazine advertising has come a way since its inception. With the wave of Google and the internet, some people think print media is dead. I’m happy to tell them that print media is still alive and kicking! Magazines are actually thriving in this day and age, as they adapt and evolve into online and content-rich avenues for readers and businesses alike.
Now is the time to invest in print advertising, but if you still need a little nudge in the right direction, here are our top reasons why you need to invest in magazine ads.

Top 5 Mornington Peninsula Magazines

Top 5 Mornington Peninsula Magazines

Do you live on the Mornington Peninsula? Chances are you’re accustomed to seeing a wide range of local magazines in your favourite coffee shop or newsagency, as the print industry still flourishes in the area. From wedding magazines, to parenting magazines, you can find a magazine in every niche on the Peninsula. Whatever you’re looking for, the Peninsula certainly has it.

63 Cheap and Free Marketing and Advertising Ideas

63 Cheap and Free Marketing and Advertising Ideas

As a small business owner, I know too well the struggle of finding quality free and cheap advertising. I know I need to get my business in front of customers, but when I started out, I had a very small budget and had to work closely within that. Cheap and free marketing might sound like a dream to most business owners, but it is entirely possible when you think hard and outside-the-box.

Top Business Magazines For Entrepreneur Women

Top Business Magazines For Entrepreneur Women

Business magazines come in a range of styles and formats, but what about business magazines made for entrepreneurial women? Expand your mind with a subscription to a business magazine especially geared to women. If you’re looking for an entrepreneur magazine that has a flair for talking to women, whilst providing all the best business tips and tricks, interviews, and solid support, you’ve come to the right place.

Where Should I Advertise My Business? (And Not Break The Budget!)

where should I advertise my business?

Finding cheap business advertising is no easy feat. Finding quality advertising for a small investment is an even bigger mountain to climb. We’re all sticking to a strict budget in small business, so you want to make sure that the money you’re spending will help your business. So, how do you sort out the advertising and marketing ideas that are worth it, compared to the ones that may not be worth it for your business?

7 Ways To Invest Your Tax Return Back Into Your Business

7 Ways To Invest Your Tax Return Back Into Your Business
You finally completed your tax return (or got your accountant to do it!) – hooray! Even better, you’ve found out that you will be getting a nice sized tax return this year. Although you might be tempted to start your shopping spree before the money has even hit your bank account, there are plenty of productive ways that you can use your tax return to start the new financial year off right. Don’t burn through your money, instead invest back into your business with these ways to make more bang for your buck.

Why You Should Run An Event For Your Business

Why You Should Run An Event For Your Business
Are you looking to improve your marketing, set yourself as a standout brand, expert in your field, and make money whilst doing so? A niche event tied in with your business may just be the thing you're looking for. Running events is a big undertaking however, and no easy feat. It can be scary and daunting, but so worthwhile for business owners. Running a business event opens your business opportunities, shows you off to potential clients and a whole host more. Here are our top 5 reasons why you need to be running an event for your business. 

The Best Examples Of Great Email Copy

The Best Examples Of Great Email Copy
I shop online, a lot, so I'm frequented with emails from businesses either trying to sell me things, up-sell me things, tell me the thing they did sell me is on its way or asking me if I liked the thing they sold me. In all honesty, I only click on about half of these. Naturally, I always click on any order confirmations or tracking updates. These give me valuable information, and aren't just trying to sell me something amongst the thousands of other emails I receive per day. They have already sold me something, so what can they do to make me go their website from that email and potentially become a return buyer? The email copy. I have seen some fantastic email copy in my time, and I have seen some less than fab email copy. Sometimes, it can make or break a sale. Make sure you are nailing your email copy with these great examples below.